Hi! Welcome to my first “new” post via Bri Toby Nutrition Company. As you may have noticed, the blog posts before this are from my previous website, Fresh Fit Flourish.
For those of you who have been following along for a while, you know I’ve changed my mind a few times as far as what to call this blog/website/business. I started this journey with my dear friend Maddie in 2015, when we started a blog called “Daily Dose Dietitians.” I’ve had 3 websites since then, including this one.
While I always found joy in blogging, creating recipes, posting random nutrition facts & food on Insta, and taking my own clients here and there, I never really “got serious” about starting a business. I talked non-stop about my dreams of starting one, dedicated almost all of my RD continuing education credits to nutrition entrepreneur trainings, and listened to business podcasts non-stop…but never took the time to implement what I was learning from those and my own ideas that I had notebooks & notebooks full of. Despite all of this time I was putting into learning about entrepreneurship, I just couldn’t get myself to take the leap, put myself out there, and START.
What’s been holding me back? Fear. I have sooooooo many fears with starting a business. Who I am to call myself a business owner? I don’t know enough about marketing and accounting! I don’t know how to make money! I don’t know what I’m doing! I’m not smart enough to own a business! How will I have time for this while still working full-time? What if I don’t have enough money to make something out of this? What if I fail? All of these thoughts are what held me back – I’ve told myself so many times that I can’t do it. But every time I quit, I feel pulled even further to JUST DO IT.
A few months ago, I realized that pull wasn’t something I could ignore anymore. If I don’t listen to it soon, I’m never going to start and will miss out on whatever potential I have as a nutrition business owner.
Then came Bri Toby Nutrition Company!
I’m so incredibly excited to share with you all that I’m finally taking the leap. I’m not afraid to call myself a business owner anymore. I have a full offering of services from health/nutrition writing & content creation, to menu planning and coaching for dietetic interns. I already have a growing list of clients and I couldn’t be more excited and ready for the challenges ahead. I finally feel like I have a purpose and a direction with this re-brand, and I’m excited to have YOU here with me, along for the ride.
My mission with Bri Toby Nutrition Company is to bring the JOY back to food & nutrition, and all they have to offer. Nope, I’m not here to tell anyone exactly what to eat, prescribe diets, or write meal plans – I’m here to help people understand nutrition and health at a deeper level BEYOND calories, grams, macros, and even vitamins & minerals. I’m here to help people sort through the noise in the nutrition world to bring them back to what’s simple, practical, and evidence-based. I’m here to help people overcome their food fears and learn to celebrate food and all the awesome things their bodies can do.
Now I have a question for you: What are you holding yourself back from? Are you letting fear hold you back from a dream or a goal like I have? Maybe you have a desire to start a business or try something new, too. What step could you take today to bring yourself closer to that dream? Even just the tiniest step can make a huge difference.
Share your thoughts about this in the comments below! I’d love to hear from you!
Thanks for being here! 🙂